Project Brief

Fall 2024, Disney+ executed in-lounge activations at select American Express Centurion Lounge locations across U.S. airports to promote the Platinum Card benefit and drive acquisition for the Disney Bundle. The activations highlighted the benefits to card members for eligible digital entertainment purchases, including the Disney Bundle, creating a seamless connection between travel, premium perks, and exclusive entertainment offerings.

We created a halloween themed candy station with spooky and exciting offerings for travelers of all ages! You could fill up your goodie bag with treats for your journey ahead or for a loved one back home to celebrate the spooky season!