NIL UCONN | Tailgate
Client
Storrs Central & UCONN
Type of project
Brand Experience Design
Timeline
Location
UCONN, Connecticut
Company
Creative Riff
September 2024
Contributions
3D Design, Deck Design, Creative Strategy, Research and Brainstorm, On-site Execution, Graphic Placement and Execution, Element Sourcing
Softwares
Rhino 7, SketchUp, Adobe Photoshop,
Adobe Illustrator
Project Brief
In celebration of Storrs Central’s on-field partnership launch with UConn Athletics, we put on the ultimate tailgate to drum up excitement for the Men’s Basketball team through the NIL Collective.
From exclusive panels moderated by Andrea Hurley to interactive branded games and must-have UConn merch, the event brought fans together for a day filled with Husky pride
Attendees enjoyed an exciting lineup of panels, including a Newcomers panel, a Coaches panel featuring Dan Hurley, and a Veterans panel, offering fans a chance to engage with the UConn basketball team on a deeper level
